Selling Your Automotive Business in a Market That’s Moving Beneath Your Feet

What Owners Need to Know Before They Ever Talk to a Buyer

Here at Accretive all of us spent a large part of our careers sitting on the buyer’s side of the table, often representing private equity capital pursuing automotive and dealer-services acquisitions. Our jobs were simple: protect the buyer, extract risk, and structure deals that shifted uncertainty away from capital and onto the seller.

Today, we sit on the opposite side of that table. Accretive exclusively works with business owners and founders in a transaction advisory role. Not because the market got friendlier, but because it got more dangerous for owners who go into a sale unprepared.

If you are an automotive dealer, dealer-services founder, or multi-rooftop operator thinking about a sale in the next 12–36 months, you are entering one of the most complex, fast-shifting transaction environments this industry has seen in decades.

And while headline valuations remain near historic highs, the path to realizing those numbers has become narrower, longer, and far more conditional.

The Market Looks Healthy, Until You Look Closer

According to the Q3 2025 Haig Report, dealership profitability remains strong by historical standards. Public dealer groups reported profits roughly double pre-pandemic levels, and average estimated blue-sky value per store increased 7.3% year-over-year, reaching approximately $22.4 million.

It is a sorting market.

And sellers who don’t understand how buyers are underwriting risk right now are walking into negotiations blindly.

Buyers Are More Sophisticated, And More Patient. Than Ever

One of the biggest mistakes we see owners make is assuming that because buyers are active, the deal will be straightforward.

The Haig Report confirms that deal volume rebounded in Q3 2025, with 149 rooftops trading hands, nearly matching prior-year levels after a slow first half.

But what the topline numbers don’t show is how those deals are being structured.

Modern automotive buyers, especially private equity and large consolidators, are deploying a familiar playbook:

  1. Normalize earnings downward using tighter add-back scrutiny
  2. Delay closing through extended diligence and confirmatory analysis
  3. Structure payouts with earn-outs, holdbacks, and contingent consideration
  4. Transfer operational and market risk back to the seller post-close

We know this playbook because we used it. And we can tell you with certainty: most value is not lost in headline price, it’s lost in structure, timing, and risk transfer.

Why Sellers Lose Leverage Without Sell-Side Advisory

But selling a business is not an operating exercise, it is a financial, legal, and strategic negotiation against professionals who do this for a living.

Without a sell-side transaction advisor, owners are exposed in three critical ways:

1. Valuation Is Framed by the Buyer’s Narrative

Buyers anchor valuation around perceived risk. In today’s market, that includes:

  • Brand exposure (e.g., Nissan, CDJR volatility)
  • Facility capex requirements
  • EV transition uncertainty
    Tariff and supply-chain sensitivity
  • Management depth beyond the owner

Absent a proactive sell-side narrative, buyers define these risks, and price them aggressively.

2. Diligence Becomes a Value-Extraction Tool

Diligence is no longer a verification exercise; it is a negotiation phase.

Buyers increasingly use diligence findings to:

  • Retrade price
  • Extend timelines
  • Justify earn-outs
  • Insert post-close performance hurdles

A prepared seller with an advisor runs diligence. An unprepared seller is run by it.

3. Deal Structure Quietly Rewrites Economics

We’ve seen sellers accept “market” deals that looked attractive at LOI, only to discover later that:

  • 25–40% of proceeds were deferred
  • Earn-out metrics were outside their control
  • Working capital targets reset post-close
  • Indemnities lasted far longer than expected

These are not accidents. They are negotiated outcomes.

What the Haig Report Really Signals to Sellers

The most important takeaway from the Haig Report isn’t that values are high, it’s that buyers are discriminating more sharply than ever.

Premium franchises with strong fixed ops, clean financials, and scalable management still command top-tier multiples.

But average and under-optimized dealerships are increasingly being priced as turnaround assets, even if trailing earnings look strong. The report explicitly notes that buyers are now comfortable paying little to no blue sky for challenged stores while simultaneously paying nine- to ten-times multiples for elite assets. That gap is not accidental. It is the result of preparation, or lack thereof.

Sell-Side Advisory Isn’t About Selling Faster It’s About Selling Smarter

At Accretive, our role is not to “run a process” and hope for the best.

Our role is to level the playing field.

That means:

  • Diagnosing buyer risk before buyers do
  • Fixing issues that will be exploited in diligence
  • Structuring deals that preserve value beyond headline price
  • Protecting sellers from post-close surprises

In volatile markets, advisory is not optional, it is defensive.

The Most Expensive Mistake Owners Make

The biggest regret we hear from sellers isn’t about price.

It’s this:

“I didn’t realize how much control I was giving up once I signed the LOI.”

By the time that realization hits, leverage is already gone.

One Final Thought

The automotive M&A market is active. Capital is available. Buyers are motivated.

But this is not a forgiving environment for sellers who assume the market will carry them across the finish line.

Before you ever talk to a buyer, before you accept a valuation range, before you react to an LOI, have one conversation with someone who has sat on the other side of the table.

The team at Accretive used to run these plays against sellers.

Now we stop them.

John Segrave

John Segrave founded Accretive after more than two decades building, scaling, and preparing companies for sale from the buyer’s side of the table. He has served as a senior operating executive across private equity–backed, venture-scale, and public companies, holding roles including Chief Revenue Officer, Chief Growth Officer, EVP, and SVP. In those roles, John was accountable for revenue growth, EBITDA, valuation, and exit readiness—working directly with boards, investors, and acquirers to drive enterprise value.

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